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Read More:
- How to start a Pinterest account that Pinterest loves
- The secret recipe to create viral Pinterest pins
- 5 Pinterest mistakes that I made & you should not
3 Strategies I Implemented To Boost My Pinterest Traffic
All three strategies are working well for me, and I am sure it will work for you as well. But before implementing them, make sure you give it at least a month to see the desired result.
1. Create More Niche-Specific Personal Boards
Earlier, group boards were so powerful that everyone wants to join them. It was one of the best ways to get quick impressions on pins because of so many followers & collaborators.
However, the only problem group boards have is that the collaborators can either make or break it. If you don’t know, a board performs well, when all the pins saved are related to the board name & description. But if collaborators are saving random pins, it will impact its reach.
For example, if I am saving food recipe pins in a Finance group board, it will only hurt the board. Because of such things, group boards are no longer powerful as compared to niche-personal boards.
Now, it doesn’t mean you have to avoid them. In fact, join niche-specific group boards having quality pins. By quality pins, I mean those pins having the same topic as the group board. Once you have enough followers on your profile, you can entirely rely on personal boards, which is a better option.
If I talk about myself, I don’t save my pins on group boards anymore. Instead, I am more dependent on personal boards & have seen better results.
2. Create More Pins Targeting Different Keywords
In blogging & YouTubing, you can expect more traffic when you have more content. Likewise, Pinterest also follows the same pattern.
You can’t expect a stream of visitors visiting your blog if you have a few pins. You need to push several pins targeting different keywords to see a considerable change.
Till now, I have uploaded over 620 pins on Pinterest that give me over 1,200 visitors daily. Even though it took a great deal of work, it was worth it seeing the traffic.
When you are promoting a post on Pinterest, don’t rely on only one pin thinking, it’s enough. Instead, create several pins with different headlines and designs to see which one performs the best in terms of clicks.
Based on the successful pins, create more similar pins with little tweaks to increase your chances to drive more traffic. I always make sure I have over 10 pins for each of my posts.
3. Replicate Best-Performing Posts
This is a personal tip that I always follow, no matter which social platform I use.
What I do is, I play around social media to see which of my posts are generating traffic & which one of them isn’t.
Based on the information, I create more similar posts that are working and promote them on the same platform to double my traffic.
The exact strategy works on Pinterest. You just have to check your analytics to see the best performing posts. Based on the result, create more similar posts to improve your traffic.
For example, business ideas related posts are working well for me. They give me good traffic as compared to other posts on Pinterest.
So, what I did was, I created more posts on the same topic & promoted them. To my surprise, I could double and even triple my traffic. If you look at my blog, you will find I have targeted “business ideas” keyword thrice. Here are the posts I created.
- 8 Best Online Business Ideas Without Investment
- 12 Unique Business Ideas To Make Hefty Cash
- 6 Part-Time Business Ideas With Low Investment (Make $1000/Mo)
The first post was already a hit for my account. So, I created two more posts on the same topics with a little tweak. The end result is, now I have three posts that are equally doing well.
Final Suggestion to Further Improve Your Pinterest Traffic
These are the few things I did to boost my Pinterest traffic. But honestly, I have been doing other things lately from Pinterest Strategies eCourse that drives over 1,200 visitors daily.
Carly from mommyonpurpose.com is the creator of the course who gets over 200k visitors per month from Pinterest. She teaches you a special manual pinning method that doesn’t need any scheduling tool. So, if you’re interested in learning more, you can click here.
Besides, if you have any other doubt, ask me in the comment section.
Great Tips! Thanks for sharing 🙂
Your welcome Amara
I’m all about trying to grow my pintrest following, so this is super perfect for me right now. I hadn’t been doing the first pin, so I’ll start doing that as of today. Thanks!
Great to hear that Jo. Best of luck.
Hi Mahesh – I recently read Kayla’s book it found it super helpful as well. Thanks for sharing these tips.
Yeah, Nicole. it’s an amazing e-book & you’re welcome.
This is really awesome! Pinterest is still a beast I have yet to tame when it comes to my blog. I want to get better at it but there are just so many things to focus on. Thank you for the tips.
Yeah Echo, there are so many things on Pinterest which sometimes becomes quite overwhelming. But the best thing you can do is to use just one strategy at a time for one week and see whether there is any change in Pinterest traffic. If not, then skip to another strategy.
Love this! Manual pinning isn’t something I’ve been wanting to try but just felt like it was too complicated and time-consuming. I love the idea of being able to do it on my smartphone without any sheets!
Yeah Kate, it’s definitely a great strategy.
I just started the free trial with Tailwind and am loving it so far! But you’re completely right about how many pins have missing or broken links!
Yeah Heather
These are great tips because Pinterest gives me a bit of a headache because I genuinely don’t understand it!
Yeah, Pinterest is sometimes confusing. But, we need to keep on experimenting.
These are such helpful tips
I haven’t tried pinning the trending pins yet, but that makes sense that it will help. Thanks for the ideas!
You’re welcome Lydia
Pinterest just changed its algorithm and pin sizes again, so staying on top of ongoing changes is very important! If you look at Pinterest as another Google search engine, then you’ll know the importance of including keywords in your profile description, board titles, board descriptions and pin descriptions. 🙂
Absolutely Correct Denay
I have had mixed success with Pinterest but I like your recommendation about pinning trending pins. This makes sense and I’m going to give it a shot. Thank you!
You’re welcome Bryan
Definitely some great ideas I would want to try. Thanks for the knowledge!
Great tips here! Pinterest is so confusing.